Our Services


Immersive techniques need not involve lots of moving parts that are expensive to implement and maintain or be inflexible to manage.

Integration of multiple effects is a major skills set. We use proprietary hardware and software solutions to manage effects and props, providing full control systems to constantly monitor use and performance, whether that’s in a venue location or live on stage.

This approach provides you with the tools to frequently change the experience or performance and keep it fresh and exciting, but without all of the usual costs associated with coordinating multiple solutions providers.

Read More


Our effects solutions span many different sectors. We’re working on augmented reality and spatial audio solutions for the cultural and heritage sector, location based immersive entertainment, live theatrical and music performances, interactive visitor centres, reimagining retail, fan engagement in Esports and sport.

Our approach is to listen first, reflect and review, re-engage and improve and then provide a full specification. We build in flexibility and always with one eye on your future needs.

Read More


The best design comes from your vision. There’s a story to be told, visuals to accompany the narrative and then the effects to make it more immersive.

It’s not all about the visuals. There are other effects that might be more appropriate, such as subtle use of spatial audio, small pieces of augmented reality to help explain and educate. Other senses, such as heat, wind, smells then enhance the experience for the user.

We’ll work with you to find the level your location needs to bring your immersion to life.

Read More

Recent News

SPARK 2022

We visited the Royal Spa Centre in Leamington last month for the 2022 SPARK:Ignite symposium.  It was a great day, and fantastic to finally meet people in the flesh after so long! We met some very interesting people from a wide range of creative industries from film, TV and video; to artists, musicians and sculptors. 

Read More

Creative Scale-Up Programme Completed

Hollywood Gaming recently participated on the West Midlands Creative Scale up Programme, funded by DCMS and supported by the West Midlands Combined Authority. The programme is for selected scaling businesses across the region to receive specialist coaching, mentoring and workshops to aid growth for the creative sector. Hollywood Gaming now sits on its Advisory Board

Read More